Discussion questions1-10 Essay Example | Topics and Well Written Essays - 500 words

Discussion questions1-10 - Essay Example Java supports polymorphism excellently in terms of, Inheritance, method overloading and method overriding. It is the method overriding which allows java to invoke method based on a particular object during run-time, other than the usual declared type while coding. It is very important to identify candidate solutions to make sure that all of the viable approach had been evaluated. The candidate solution is the toolkit of technologies and it helps in achieving the desired goals. An architectural spike is a test implementation of a small part of the applications overall design or architecture. The purpose is to analyze a technical aspect of a specific piece of the solution in order to validate technical assumptions, choose between potential designs and implementation strategies, or sometimes to estimate implementation timescales. A baseline architecture describes the existing system ,it is how your system looks today. If this is a new architecture, your initial baseline is the first high-level architectural design from which candidate architectures will be built. A candidate architecture includes the application type, the deployment architecture, the architectural style, technology choices, quality attributes, and crosscutting concerns. I will c hoose architectural spike because it is a very effective way to refine and evolve a solutions design regardless of the development approach adopted. There exist various technical means of protecting copyright of intellectual property on the Web. Encryption is widely used method to protect the content on the web. Before the distribution of the content begins, encryption algorithm is run, thereby providing the means to reverse the algorithm only by the devices that could understand it. Therefore, it curtails the accessibility of the content in its original form to certain devices alone. Watermarks and

McDonald's Corporation Essay Example | Topics and Well Written Essays - 750 words

McDonald's Corporation - Essay Example No wonder, McDonald’s Corporation every year rakes in revenues worth billions of dollars. At the foundation of this impressive international expansion and mind boggling profitability lays the unique and customized marketing strategy of McDonald’s Corporation. Over the years, McDonald’s Corporation has evolved a highly versatile and resourceful marketing strategy to promote its products. McDonald’s is a corporate concern that believes in customizing its marketing efforts and brand strategy to suit the local markets. Therefore, it resorts to an innovative mix of apt marketing planning and execution, effective brand management and evolution and strategic creativity (McDonald’s Corporation 2009). Hence, the overall marketing strategy of McDonald’s has always been an assorted blend of catchy advertising and promotional, media publicity, in-store marketing, public relations initiatives, etc (McDonald’s Corporation 2009). The primary objective behind the marketing strategy of McDonald’s is to forge a meaningful and long lasting relationship with its customers. In its expansion history, McDonald faced several unique issues that were often specific to the local arenas in which its restaurants were located. The forte of the company has been its ability to realign its marketing strategies to accommodate the local concerns and issues. For example, in 2003, McDonald had to face a unique situation in Europe and particularly the UK, when its sales figures started dwindling owing to the rising customer concerns over obesity and health problems associated with fast food consumption (Marketing Week 2005). The situation desperately required an innovative and fresh approach towards marketing. McDonald responded to this challenge by coming out with timely, integrated marketing campaigns revolving around â€Å"music, sport,